The Basics of

Pressing Vinyl

A Simple Guide for Artists and Indie Labels

Vinyl records have seen a resurgence in popularity, making them a sought-after medium for indie artists and record labels.

Pressing your own vinyl can be a rewarding process, but it requires careful planning and consideration.

This guide will walk you through the basics of pressing vinyl, from scheduling your project timeline to selecting a pressing plant and adding features to your product.

Scheduling Your Project Timeline

1. Plan for Artwork Complications

Artwork can often cause delays in the vinyl pressing process due to the numerous components involved, such as labels, jackets, sleeves, inserts, and stickers. Start planning your artwork early and allow extra time for any unexpected issues.

2. Understand Manufacturer Lead Times

Vinyl pressing lead times can fluctuate, but timelines have generally improved recently. Stay in close communication with your chosen manufacturer to stay updated on any changes.

3. Start Early

Begin planning the vinyl features, color schemes, lyrics, track listings, and artwork while the artist is still in the studio. This proactive approach helps ensure everything is ready when you’re ready to press.

Finding a Pressing Plant to Manufacture Your Records

1. Research and Get Quotes

There are many reputable vinyl pressing plants, each with its strengths and specialties. Get at least three quotes to compare pricing, features, and timelines. This will also help you find a representative you feel comfortable working with.

2. Consult Your Community

Ask peers and artists within your genre for recommendations. Plants that have produced work you admire are likely to be a good fit for your project.

3. Trust Your Choice

From community feedback, it's evident that there isn’t a “bad” pressing plant out there. Choose the one that aligns best with your needs and budget.

Adding Features and Value to Your Product

Vinyl is considered a luxury item, and investing in its packaging and presentation can significantly enhance its appeal. Here are some features to consider:

1. High-Quality Packaging

Consult a designer to create eye-catching and durable packaging. Consider artwork options such as gatefold covers, special finishes, and custom sleeves to make your vinyl stand out.

2. Extras and Add-ons

Enhance the value of your vinyl by including additional items:

Download Codes: Offer digital versions of your music for convenience.
Hype Stickers: These can provide information about the album and create excitement.
Lyrics Sheets: Include printed lyrics to engage listeners.
Hand Numbering: Adds a personal touch and a sense of exclusivity.

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RECORD LABEL

ACADEMY

Instant Lifetime Access to all our courses, books, and templates!

- How to Start a Record Label (Online Course)
- Record Label Marketing Strategies (Online Course)
- Record Label Decision Tool (Online Course)
- Profitable Record Label (Online Course)
- All 8 Micro Courses
- All 8 Micro eBooks
- How to Start a Record Label (eBook)
- Record Label Marketing Strategies (eBook)
- Tons of bonus templates and extra resources