Boosting Your Vinyl Sales at Retail (Interview with Colemine Records)
The power of "hype stickers" when selling records…
Join Scott as he sits down with Terry Cole, the owner and co-founder of Colemine Records and Plaid Room Records in the Cincinnati area, for an insightful discussion on boosting physical vinyl sales.
Terry’s unique positions make him an incredible asset for us to learn from!
Dive into the world of vinyl marketing tactics, from the often overlooked power of "hype stickers" to the innovation of QR codes for sampling music. Discover the significance of color vinyl variants and why investing in the overall package of records is crucial for labels. Explore topics such as branding, the unique sales dynamics of 7" records, and the intricacies of launching a subsidiary label.
Listen to older episodes of our podcast, check out our free resources for independent record labels, or learn how to start your own record label.