The Visual Side of Releasing Music

I recently had an epiphany: In this day and age, potential listeners will see our music before they hear it.

Whether it’s an album cover in a record store, a tweet from a friend, or a new music video; our earliest exposure to new music is generally through something we see that then entices us to listen.

So what should record labels be doing to attract new listeners with their eyes?

In this week’s episode I talk about how we can better leverage…

  1. Album Artwork

  2. Product Images/Mockups

  3. Behind-the-Scenes Photos/Videos

  4. Great Press Photos

Listen to this entire episode now on Apple Podcasts and Spotify

WATCH: The Visual Side of Releasing Music

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